From Corporate To Entrepreneurial Success With Jyoti Sarda
On the episode, On this episode of Sell Without Selling, Stacey welcomes Jyoti Sarda to the show for a discussion on transitioning from a comfortable life at a ‘perfectly fine” corporate job… to taking the leap into entrepreneurism.
Key Takeaways:
- Make a plan, but then take the leap.
- You must set your own expectations.
- Fear doesn’t own you.
Jyoti Sarda brings twenty years as a senior-level global marketing executive with major studios and blue chip brands to developing impact-creating, documentary and narrative content through her company Nimble Media LLC. Currently, she is the producer of the award winning POV (PBS) documentary series, AND SHE COULD BE NEXT, following the movement led by women of color transform politics as candidates and organizers. Her next project is the feature film around the life of Lilly Ledbetter, fair pay icon. She is also Co-Executive Producer of EQUAL MEANS EQUAL, an award-winning documentary feature that is an unflinching examination of the discrimination against women built into the US legal system. Until 2016, Jyoti was Vice President of Marketing at Paramount Home Media where she led all facets of global marketing operations for Paramount partner brands, while overseeing international acquisitions. Prior to Paramount, she worked at Twentieth Century Fox Home Entertainment. Jyoti serves on the boards of GlobalGirl Media, an organization that trains young women to become civically engaged through citizen journalism and LAANE, a leading LA-based social justice nonprofit. She is intently focused on improving the diversity of elected officials and the electorate.
Also, PBS opened up a free streaming window for my documentary AND SHE COULD BE NEXT given the relevance of our story to yesterday’s election in GA. Your listeners can watch it for free until January 24 at andshecouldbenext.com/watch or on the PBS app on smart TVs.
“Growing up… security and safety were valued more than the potential rewards of entrepreneurship.” -Jyoti Sarda
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(First ~2 mins)
Hey, this is Jyoti Sarda, founder and producer of Nimble Media, LLC, and if you want to learn the six and seven figure science to success, significantly increase your revenue, and learn how to successfully build professional relationships, you should definitely be listening to the Sell Without Selling Podcast with my good friend, the amazing Stacey O’Byrne.
[Intro]
Hey. Welcome back to another episode of Sell Without Selling. I am your host, Stacey O’Byrne and I believe that learning the art and the science of how to sell without selling is the only way to achieve high six and seven figure success.
I am really excited to get into today’s episode. Really quick, if you are a business owner, entrepreneur, or sales professional, and you haven’t hit the level of success that you wanted or needed, or if you’re stuck and needing a pivot in your success, or maybe you just want more and you understand the importance of having a coach to help identify the blind spots, increase accountability, and help with success strategies to take you, your business, your income, and your success to the next level. If this sounds like something for you, then head over to pivotpointadvantage.com/IWantSuccess. There is a quick application there that will lead to a personal phone call with me to see if we are a great fit for each other. Alright, let’s do this.
[Intro for Guest]
Stacey: Jyoti, thanks so much for joining us. I know you have a busy schedule and I really appreciate you being on the show today. Welcome. How are you?
Jyoti: I’m good. I’m good. Thanks for having me, Stacey.
Stacey: Yeah, thanks so much. You know, I am so excited about our listeners getting to know you and hearing about your journey. The conversation you and I have had offline have been amazing. Your journey is incredible and I know that they’re going to get an immense amount of insights, so I just want to jump right into it. You have a very interesting background. Tell me about it.
Jyoti: Well, I mean I was born here in the United States. My father actually came here, went to Stanford University, and so I sort of started off on that kind of path as an immigrant’s daughter, right? For those of you who don’t fall in that designation, that means you work very hard. It means you’re really striving to sort of carve out your place, and of course earn as much money as you can. That’s part of the mantra. At any rate, I ended up going to USC. I got my first job at an advertising agency, and a big one – it was J Walter Thompson at the time. I sort of spend that part of my career in advertising, which was amazing because I learned a lot about branding, positioning, and really thinking through how changes in a society impact business and visa versa. There’s a lot of interplay. And at that point there was a good chunk of time – there were changes happening in that industry. It was fragmenting.