Sell Without Selling Podcast

Episode #176

Success Mindset and Solid Branding With Stephen Burchard

On this episode, Stacey is joined by entrepreneur and real estate professional Stephen Burchard for a conversation on the W2 life, the entrepreneurial framework, and how the money imprint during our childhood affects our long-term relationship with it.

Key Takeaways:

  • Be aware of your money imprint.
  • Branding feeds networking.
  • Coaching and training is an outside perspective.

Today’s Guest: Stephen Burchard – The Desert Bowtie Realtor

2021 was a stellar year for Stephen Burchard. First, he received the 2021 Realtor of the Year Award from the California Desert Association Realtors citing, “his volunteer leadership and positive impact.” And, as if that wasn’t enough, he began working as an Associate Broker at Platinum Star Properties.

These achievements didn’t happen without many years of hard work, dedication and thinking outside the box. Before arriving in the desert, Stephen ran a successful owner operated Mortgage and Real Estate company in the Bay Area. In 2010, he arrived in the desert community of Palm Springs and fell in love. It is Palm Springs’ natural beauty and versatility that Stephen says keeps him falling in love with the Coachella Valley every day.

Stephen knows the best way to build a vibrant business in any community is to grow a supercharged professional and business network. His network grew exponentially when he started his second Business Network International Chapter (aka BNI). This time in Palm Springs. He also became involved with multiple Chambers of Commerce and other business organizations. Stephen hit the ground running and hasn’t looked back.

He then stepped up his involvement in realtor associations at all levels — local, state and national. He serves as a director, chair or participant on multiple committees and task forces at all levels. Currently, Stephen is a Director of both the California Desert Association of Realtors and the California Association of Realtors. He is very proud of the advocacy work he’s done for the preservation of private property rights this involvement allows.

Currently, Stephen serves on the Architectural Review Committee for the City of Cathedral City and the Cathedral City Planning Department. He is completing his third year in this role and reports that he enjoys contributing to the City in which he lives. These leadership roles have boosted Stephen’s credibility rating with businesses and the real estate industry.

Stephen’s involvement with local realtor, business and civic communities gives him knowledge enhancing his understanding of the factors that affect real estate, home ownership and private property rights. Stephen’s dedication to being his best self as a professional Real Estate Broker benefits his clients and referral partners because he is acutely aware of nuances of the Coachella Valley market.

Stephen knows his leadership and advocacy, volunteerism and amazing referral network provide him with valuable connections and services to his clients and referral partners. Working with Platinum Star Properties allows him the freedom to work independently of office and staff enabling him to give his clients superior service.

“I had to learn to create structure. I had to wallow and fail without it after first to realize I needed it. ” -Stephen Burchard




(First ~2 mins)

Hi there, this is Stephen Burchard, and if you want to learn the six and seven figure science to success, significantly increase your revenue, and learn how to successfully build professional relationships, you should be listening to the Sell Without Selling Podcast with my good friend, Stacey O’Byrne.


Stacey: Stephen, welcome to the show.

Stephen: Thank you, thank you, thank you.

Stacey: So, you know, I have had the pleasure of getting to know you over the course of time, between working together and getting to know each other and having phone calls, and I have to tell you, I’m very blessed you’re in my life. And I really want our listeners to get to know the Stephen that I know. So, what got you into entrepreneurism?

Stephen: It’s funny. I was a tried and true W2 employee for years. I got ejected from the IT industry in the early 2000’s when the dot bomb hit the bay area. I’d like to say I got into entrepreneurship kicking and screaming. I did not think I could do sales, is what I thought. I did not think I could do this, and I kind of inched along. It was a very challenging time in my life, and the universe threw me into being an entrepreneur, and I just kind of figured it out along the way.

Stacey: So kicking and screaming. Was your first opportunity from W2 to real estate?

Stephen: Pretty much. I was in the process – I started in 2000 getting my real estate broker’s license. At the time, my partner and I, he was a loan officer, I was a W2 employee, and because of my degree, I could go straight to broker’s license. The idea was we were going to create a company and he could get 100% of the commission. And that was the path we were on. I was in the process of achieving that, and then boom – the dot bomb happened.

To listen to the rest of this podcast, please click the link below.